Strange World: Disney Animation Fails at Box Office (Lukewarm B CinemaScore)

Disney Animation’s ‘Strange World’ Fight to Survive

 

The Thanksgiving box office is off to a troubled start, with overall revenue paling in comparison to other years.

While Marvel Studios’ Black Panther: Wakanda Forever will stay atop the box office chart for the third weekend in a row with a hearty gross of $60 million to $65 million for the five-days (Wednesday through Sunday), Disney Animation’s Strange World is in serious trouble.

Wakanda Forever led Wednesday with $10 million from 4,174 theaters for a domestic total of $313.7 million.

 

Strange World posted an opening day gross of $4.2 million from 4,174 sites after earning a lukewarm B CinemaScore.
At this pace, the family film is looking at a five-day opening of $24 million-$26 million, the worst opening for a Disney Animation Thanksgiving title in history.

Disney Animation titles, such as the Frozen franchise, usually dominate the holiday.

Last year, Encanto posted a five-day gross of $40.6 million after earning $7.8 million on Wednesday despite challenges posed by the COVID-10 pandemic.

In 2019, Frozen 2 grossed a record $125 million for the five days.

Strange World opens just days after Bob Iger’s return as CEO of the Walt Disney Co. after the shocking ouster of Bob Chapek.