Tenet: Advanced Tickets on Sale August 21


“Tenet” Warner Bros.

Advance ticket sales for Chris Nolan’s eagerly awaited Tenet begin this Friday, August 21, for 3 days of sneak previews that start Monday, August 31.

Tickets for regular engagements, which start Thursday, September 3, will be available Thursday, August 27.

These are some of the “Tenet” contract details that Warner sent to exhibitors, limited advance showings of “Tenet” will be offered for three days prior to September 3. According to the contract, theaters can have one showing per night  per screen, no earlier than 5 p.m. Those theaters that screen in premium formats may offer a second show on those screens.

Theaters must agree not only to follow local laws, but also to comply with the not-yet-published but already disseminated safety standards.  These include wearing a face mask anywhere in a theater, with the exception of when consuming concessions.

Health Issues:

“Exhibitor specifically represents and warrants to Warner that it shall comply at all times with all applicable laws and regulations at its theater(s), including without limitation, all laws, orders and standards relating public health and safety, such as rules and protective measures against the contraction and spread of COVID 19 or other illnesses and applicable voluntary health and safety measures and protocols regarding these matters as may be promulgated by the exhibition industry, such as NATO’s published health and safety protocols.”

In addition, Warners also tells theaters they need to provide on-demand information about the theaters’ reopening activities and consumer messaging.

For film rental, Warner Bros. is asking for 63 percent for all weeks of the engagement. That is at the high end, and its inclusion is significant because it varies from some deals in which top chains have preset expectations for how much they will pay based on total domestic gross. Though what the studio asks can be subject to negotiation, Warners holds the upper hand. For top titles like this one, normal practice is all theaters receive the same template.