Keanu Reeves to Produce Docuseries on the Birth of the Cadillac Formula 1 Team
After a dream start for Brad Pitt’s F1: The Movie, the goal of the show, made with All3Media’s North One, is to “show what it takes to participate in one of the most exclusive sports arenas in the world.

Movie star and motorsport enthusiast Keanu Reeves will produce new documentary series in partnership with North One. The series will showcase the behind-the-scenes story of the Cadillac Formula 1 Team in building racing team from the ground up.
Developed by Emmy-award-winning director and executive producer Simon Hammerson and three-time BAFTA-winning executive producer Neil Duncanson, the docuseries promises “to capture the ultimate story of sporting jeopardy in the high-octane world of Formula 1 and offer audiences a trackside seat for the whole ride,” according to the creative team.
“I’m very honored and excited to be a part of telling the remarkable Cadillac Formula 1 Team story and its incredible journey into the world of Formula 1 racing,” said Reeves. “Our goal with the docuseries is to bring audiences into the heart of this journey and showcase what it takes to participate in one of the most exclusive sports arenas in the world.”
In new show, audiences will get “an intimate look at the unique challenges of assembling a competitive team on an accelerated timeline and receive a first-hand account of the vision behind establishing a distinctly American presence in a sport long dominated by European powerhouses,” North One said.
“By documenting the challenges, setbacks, drive, and determination required to build a new contender in Formula 1, the series will captivate both motorsport fans and viewers interested in stories of resilience, cultural aspiration, and the pursuit of ambitious goals. The story will also explore the journey to build the first American-based team amidst the backdrop of Formula 1’s continuing growth with audiences in the U.S. and around the world.”
The team is happy to let audiences peek under the hood. “This is a story of bold ambition and relentless drive,” said Dan Towriss, CEO of TWG Motorsports and the Cadillac Formula 1 Team.
“We’re honored to work with Keanu, whose passion and knowledge of racing runs deep, and proud to partner with General Motors on this incredible story. We have an opportunity to welcome a new generation of fans to Formula 1, and Keanu’s creativity is the perfect spark to ignite that journey.”