At age 12, Peter Ostrum was chosen from thousands of hopefuls to play Charlie Bucket in Willy Wonka & the Chocolate Factory, the 1971 adaptation of Roald Dahl’s children’s story
Now 58 and living in rural New York where he works as a dairy cattle veterinarian, Ostrum still remembers his first time seeing his co-star on the big screen–not in The Producers, the 1967 Mel Brooks classic, but in 1970’s Quackser Fortune Has a Cousin in the Bronx, a minor romantic comedy with Wilder and Margot Kidder.
“It’s set in Dublin, Ireland, and Gene picks up the poop from the horses that are still being used in Dublin at that time and sells the fertilizer to the women for their window boxes and vegetable gardens,” he recalls.
Ostrum did not meet Wilder until he arrived to the Munich set of Willy Wonka in summer of 1970. He says the actor “was fairly private and would keep to himself” while playing the fantastical chocolatier. “Gene was very much in the role. It wasn’t that you couldn’t approach him — he was very approachable. But he was serious about what he did and wanted to get it right.”
During long breaks between scenes, Wilder would break character and crack up the young cast of golden ticket holders. And when cameras rolled, Wilder employed the element of surprise.
For example, during his grand entrance, he appears from the Wonka Factory doors with a cane, limps down a long red carpet, then falls face-first — only to somersault forward and land on both feet.
“We had no idea that he was going to do that,” Ostrum says. “How he came up with that idea and passed it along to Mel Stuart, our director, that was between those two. But you’re seeing a genuine reaction.”
Wilder also caught everyone off-guard during the psychedelic boat sequence. “Gene just kind of went off and we had not seen that side of him,” Ostrum says. “I wouldn’t say it was disturbing — but it was, ‘Whoa, Gene is really getting into it today.’”
In a scene near the end of the film, Wonka verbally berates Charlie for having broken the rules of the visit (“You lose!”), only to then reveal — some might say cruelly, though considerably less so than what befalls the other children — that he was only testing the boy.
Ostrum says he and Wilder had a short conversation about the scene before filming it, but that he had no idea how intensely Wilder was going to play it. “He really let Charlie have it, but that scene worked really well because of it. My shock, my fear when he’s telling me, ‘You lose!’ was real emotion. It was easier on my part not knowing what to expect. I was just playing myself.”
The movie is now a fantasy classic, but the initial reviews for Willy Wonka & the Chocolate Factory were “lukewarm at best,” Ostrum recalls. “We were obviously trying to do our best, but we had no idea that that film would still resonate. From my point of view, I only made one film — and to be associated with Gene Wilder and Jack Albertson (who played Grandpa Joe), I guess I did win the golden ticket.”
Through TV airings and home video, the film earned its place as a cult classic. The story has since spawned a 2005 Tim Burton adaptation starring Johnny Depp and a hit London musical directed by Sam Mendes, which is headed to Broadway next spring. Neither, however, can boast having that Gene Wilder magic.
“He was an icon for our generation,” Ostrum says. “And a very humble man.”