Blow the Man Down: New Format of Premiere Amid Coronavirus

Amazon Studios came up with a way to celebrate the release of Bridget Savage Cole and Danielle Krudy’s Blow the Man Down while respecting mandates and supporting local vendors along the way.

The streamer had been planning a March 18 premiere in New York for the noir thriller about a murder in a New England fishing village (starring Annette O’Toole, Margo Martindale, June Squibb, Sophie Lowe and Morgan Saylor).

But instead it has moved the venue to a more intimate space–the living rooms. The studio is sending dinner for two (menu by Annie Campbell Catering, linens by Heather Taylor Home, dessert from Valerie Confections) to L.A.-based press, cast, crew and other industry folk so they can party on as they stream the Prime film during a delayed March 27 home event following its March 20 debut.