Reel/Real Impact: La La Land

The huge success of Lionsgate’s La La Land has motivated Hollywood producers to bring their projects to the studio.

“The success of the movie shows the strength of the Lionsgate brand,” said Erik Feig, president of the studio’s motion picture group.

“La La Land” has over-performed in every market, with the studio seeing “overages” resulting from its international output deals.

“La La Land” has grossed more than $270 million in worldwide box office with an opening in China coming on Valentine’s Day next Tuesday.

Feig noted that Hollywood has “rediscovered” the musical genre in recent months. He also said the studio is seeing benefits above and beyond monetary gains with an increase in filmmaker-driven projects since “La La Land” opened in early December.

“Filmmakers have brought us a lot more movies,” he added. “They see that we are willing to make a bet on an unconventional approach.”

“La La Land,” a comedy-drama set in an idealized Los Angeles, stars Emma Stone as an aspiring actress and Ryan Gosling as a struggling jazz musician who fall in and out of love.

The movie swept the Golden Globes with seven trophies, before scoring a record-tying 14 Oscar nominations.

Last week La La Land won the top movie award from the Producers Guild of America (PGA), and won best director from the Directors Guild of America trophy for Damien Chazelle.

Budget: $30 million

Global Gross: $270 million (as of Feb 7, 2017)