Pop Culture Lives on: I Love Lucy in Color

CBS attracted more than 8 million viewers on Friday, Dec20 for the “I Love Lucy Christmas Special.”

The hour-long special, featuring colorized versions of two episodes from the classic B&W series from the 1950s, averaged a 1.4 rating/5 share in adults 18-49, making it the top show of the night in this demographic.  This is impressive, considering that none of these viewers was around to see any of “I Love Lucy’s” original run.

Friday’s special did a 7 share among adults 25-54., and among those 55 and older, it commanded 14% of all viewing in the night’s 8 o’clock hour.

In total viewers, the “I Love Lucy Christmas Special” averaged 8.7 million viewers.  The only programs to draw larger audiences on the night were the ones that followed it on CBS: original episodes of “Hawaii Five-0″ (9.4 million) and “Blue Bloods” (10.2 million).

Friday’s special featured the Christmas episode that never aired in syndication as well as the memorable episode when Lucy stomped grapes in Italy in preparation for an acting role. CBS colorized the episode with a vintage look in a nod to the 1950s period in which the shows were filmed.

Speaking of nostalgia, NBC did another airing of the perennial Frank Capra-Jimmy Stewart Christmas movie “It’s a Wonderful Life” (1.1/4 in 18-49, 5.4 million viewers overall).